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YOUTUBE RPM

YouTube RPM Calculator

Calculate your channel RPM using actual revenue and views from the same period.

Start with an example

Enter views and actual income for the same period. Use Korean won (KRW); switching language does not convert currency.

Enter views and income

views

For example, use this month's views with this month's income.

KRW

Use income for the same period as your views. Enter 0 if there was no income.

Example result

Your channel RPM
KRW 1,500

Actual income per 1,000 views

RPM = Income ÷ Views × 1,000
Reading the result Your entered income and views are expressed per 1,000 views. Mixing different reporting periods makes the result less useful.
Free to use. No account needed.Methodology and sources

What would you like to calculate next?

YouTube Revenue CalculatorEnter the RPM you just calculated to estimate future revenue.Revenue Goal CalculatorUse your own RPM to find the views needed for your revenue goal.

What is RPM?

RPM stands for Revenue Per Mille and measures revenue per 1,000 views. YouTube describes it as a creator metric after revenue sharing, including views that did not generate revenue.

RPM formula

RPM = total revenue ÷ total views × 1,000. For example, KRW 1.5 million in total revenue from 500,000 monthly views gives about KRW 3,000 RPM.

ViewsActual revenueRPM
100,000KRW 300,000KRW 3,000
500,000KRW 1,500,000KRW 3,000
1,000,000KRW 3,000,000KRW 3,000

How are CPM and RPM different?

CPM reflects advertiser spending on ad impressions. RPM expresses a creator's actual revenue across all views, making it more useful for understanding what your channel earns per 1,000 views.

How can I use RPM to estimate revenue?

If you know your channel's RPM range over the last 3–6 months, use the YouTube Revenue Calculator with that range to estimate earnings from next month's target views. To work backward from a revenue goal, use the Revenue Goal Calculator.

Why RPM changes from month to month

Ad demand, season, viewer countries, video length, and revenue from Premium, memberships, and Super Chat can change RPM. Use a recent range from your actual channel rather than fixing on the best single month.

Official references

YouTube Help · Ad revenue analytics and RPM

Last reviewed: September 29, 2026